To-dos

Every task, grouped by stage. Assign to you or John, move To do → Doing → Done, and click a task to add detail.

Ideas

Dump anything — half-formed is fine. Gary asks Claude to triage the inbox into to-dos.

Finance

Costs & subscriptions across the Shopify site and Etsy, ad budget, and a sales forecast. Shared tools (e.g. Customily) tag as “Both”.

History

Completed tasks and the key decisions behind them — the record of what's done and why. Decisions also get compiled here during idea triage.

Chat

One calm thread instead of WhatsApp. Live for both of us — attach images or files too.

Products

Pet-portrait product ideas across bamboo, slate and steel — from idea to listed.

Build previews

Builds & demos Claude uploads for you — open them and leave commentary to discuss features.

Files

Store any document or image — brand assets, invoices, references. Download anytime.

Links

Demo sites, competitor stores, inspiration and references — kept in one place.